Today on the blog, we feature Anjali Rao, clothes designer and founder of Anjali Couture, a clothing studio, based in Chennai.

1. Tell us a bit about yourself.
I am Anjali Rao, and hold a doctorate in Literature and Spirituality. My work experience spans teaching, writing and editing. At the moment, I am pursuing my passion in designing, creating and re-creating western couture, with an Indian touch. I am an ardent believer in slow fashion and would love to see my clothes adorn women of style, who believe in creating joy and responsible living, and breathe a sense of freedom through them.
2. Why did you become a maker?
Always a maker, it was but a sure step towards becoming a brand that would fill the gap in the market that only saw volumes, instead of unique pieces of elegance. I believe in one design, one fabric.

3. Why is making so important to you?
I have realised that the market is large for fast fashion, and there is a mindless urge to possess. My clothes will hopefully help them breathe some fresh air and bring in responsible buying.

4. How did you begin Anjali Couture?
Only six months old, I am fortunate enough to have friends who believe in me and allow me to explore and create. The circle is ever expanding!

5. What is the story behind your brand name ?
My designs are created keeping people like me in mind! It was necessary therefore to state that with my own name!
6. What is currently on your work table?
I would dearly like to work more with Khadi, Bandini and printed linens and create a new story on its own!
7. What is your personal favorite pick from your Anjali Couture right now? And why?
I buy my own fabric and create the designs with a personal touch. All of them are close to my heart!
8. What are your displaying at the By Hand, From The Heart Makers Market.
I will display my western outfits and the sarees that I have curated at my store.

Meet the Maker @
27th edition: By Hand From The Heart Makers Market
2 – 3 – August 2019 , Friday – Saturday | 10 a.m – 9 p.m
Hanu Reddy Residences, No. 41/19, Poes Garden, Chennai 600086, India.
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